Turn every new follow into a real connection
The Follow to DM Beta* automatically sends a message the moment someone hits "Follow," so you can say hey, make an impression, and start the convo while they still remember why they followed you.
Coaches, entrepreneurs
Lifestyle creators
Ecommerce brands
Social media managers
💜’d by
Instagrammers like
“This is a must-have for creators and entrepreneurs. Seriously a game-changer!”
“Using Manychat, I generated $135,000 from 2 posts.”
“Manychat is the best thing that ever happened to me for Instagram.”
“I saw a MASSIVE increase in conversions and engagement within just a week...”
“For creators above 10k followers, Manychat is a MUST.”
“I reached over 1.6M accounts (a 172% increase)...”
“Thanks to Manychat, I was able to help my client, BossChicks.”
“This is a must-have for creators and entrepreneurs. Seriously a game-changer!”
“Using Manychat, I generated $135,000 from 2 posts.”
“Manychat is the best thing that ever happened to me for Instagram.”
“I saw a MASSIVE increase in conversions and engagement within just a week...”
“For creators above 10k followers, Manychat is a MUST.”
“I reached over 1.6M accounts (a 172% increase)...”
“Thanks to Manychat, I was able to help my client, BossChicks.”
Unanswered follows = missed opportunities
Every new follow is someone raising their hand, saying “I like what you do.” But if you don’t respond quickly, that moment passes — and they keep scrolling.
A follow isn’t casual — it’s intent
Follow to DM instantly greets new followers and turns that one-click interest into a real connection. From stranger to fan in a single message.
They follow → you say hi (the human way)
Follow to DM sends a welcome after a beat — enough time to feel authentic, not instant or awkward. Set once. Done.
Your message sets the tone
Start with a welcome, spark a real conversation, and learn what your followers care about. Build trust now so everything else feels easy later.
They engage, you start strong
Start the relationship off on the right foot. Get to know your followers, bring them into your ecosystem, and they will be raving fans for life!
When they lean in, you meet them
Start more conversations, build more trust, and grow a loyal fanbase without adding more to your plate.
Connect at the right moment
DM every new follower instantly- Kick off conversations while they're still warm
- Ask a question, share a link, or say hi without lifting a finger
Build trust faster
- Make authentic first impressions
- Help new followers "get" who you are and what you offer
- Set the tone for ongoing engagement
Turn followers into fans
- Guide them toward your best content, products, or offers
- Spark chats that lead naturally to sales
- Grow a loyal, connected community
Save time and stay consistent
- Automate once — connect forever
- Keep engagement rolling, even when you're offline
- Stay on-brand, personal, and available 24/7 (without burnout)
Connect at the right moment
- DM every new follower instantly
- Kick off conversations while they're still warm
- Ask a question, share a link, or say hi without lifting a finger
Build trust faster
- Make authentic first impressions
- Help new followers "get" who you are and what you offer
- Set the tone for ongoing engagement
Turn followers into fans
- Guide them toward your best content, products, or offers
- Spark chats that lead naturally to sales
- Grow a loyal, connected community
Save time and stay consistent
- Automate once — connect forever
- Keep engagement rolling, even when you're offline
- Stay on-brand, personal, and available 24/7 (without burnout)
How to set it up
It’s easy. Like, dangerously easy.
Turn on the Follow to DM Beta
Choose when your new followers get a hello — automatically with a short delay.
Write one message that sounds human
Keep it short, friendly, and unmistakably you.
Publish and get back to creating
Let automation handle intros while you focus on your next post.
Watch your new followers get a warm DM after they hit “Follow”
They reply, your automation keeps the convo going, and before you know it, you’ve turned passive followers into active leads.
Stop letting new
followers go cold
Set up Follow to DM today — and make every new follow count.
Follow to DM is currently in Beta available for eligible Instagram creators that meet Meta's messaging requirements. This feature is subject to change and general availability is not guaranteed. Accounts may not be eligible to use Follow to DM based on Meta's evaluation which is outside of Manychat's control. Notice: If you have less than a 1000 followers and do not have significant engagement on your account, you are likely to be ineligible for the Follow to DM beta.
Frequently asked questions
Follow to DM is currently in Beta available for eligible Instagram creators that meet Meta's messaging requirements. This feature is subject to change and general availability is not guaranteed. Accounts may not be eligible to use Follow to DM based on Meta's evaluation which is outside of Manychat's control.
Notice: If you have less than a 1000 followers and do not have significant engagement on your account, you are likely to be ineligible for the Follow to DM beta. Follow to DM is an automation that sends a welcome message to every new follower on your Instagram account automatically.
Absolutely. Make it sound like you — use your tone, drop a link, add emojis, whatever fits your vibe.
Nope. It’s personal and friendly. Built-in delays keep it authentic, not spammy.
For now, yes — it’s designed for Instagram DMs. (More channels coming soon 👀)
100 percent. You can connect flows, add buttons, or follow up later. Follow To DM is just the start.
Nope! Manychat is a Meta official business partner. Your account stays totally compliant — no shady hacks, no spammy behavior, no risk.