
Effortless DMs, big results
Turn views into followers — and followers into dollars — with automatic, expert-level community-building and converting.


1M+ creators
Grow faster,
engage better and convert more
Here’s just a few things you can do with our amazing automation tools!
Get the most out of every post
Use smart replies to turn every comment into cash
Be discovered by more people
Spark real conversations at-scale, increasing your visibility to new audiences
Own your audience
Collect emails and phone numbers from your followers to own the conversations across all platforms
Don’t waste time on repetitive comments & DMs
Instantly answer every question, and free up your time to do… yup, anything else
Think growth, but faster, simpler than ever before
Get started in a matter of mere minutes (literally, minutes) with our optimized ready-to-go templates.
Create with clarity, not chaos
24/7 audience engagement. 100% creative freedom.





Messages stealing your creative mojo





Is there such a thing as too much mojo?
Ready to automate your way to growth?
Set up your first Manychat automation in, oh, about 5 minutes.
Step 1: Sign up free
Start your free trial — no credit card required
Step 2: Set up your campaign in minutes
Use our easy workflow builder or templates to automate in mere minutes
Step 3: Connect to your social channels
Success! Kick back and reap the benefits of not doing everything yourself manually
Frequently asked questions
What is Instagram DM Marketing?
Instagram DM Marketing allows brands to attract quality leads, drive more sales, and reply to conversations 24/7 on Instagram. You can answer FAQs, convert more followers, and automate your IG funnel, day and night.
Is Instagram DM Marketing legal? Will using this get my account blocked or suspended?
Manychat is an official Meta Business Partner and Instagram DM Marketing is fully approved for use by Instagram. As an official Meta partner, we only support the use of the platform in ways that are in full compliance with the official Meta guidelines.
As a part of our partnership with Meta we have weekly meetings with Meta’s product team.
Can I send a private message to my new Instagram followers?
No. Unfortunately, Meta doesn't allow this. Your follower must initiate the conversation in order for Instagram DM Marketing to work. However, we do have a feature called "Follower Check", which checks if the person is following your account.
Can I send a bulk message or broadcast to all of my followers?
Yes! Using Instagram DM Lists (currently in open beta), you're able to send followers who opt-in a DM message on a regular basis, similar to an email blast. You can use this for special offers, digital newsletters, challenges, and so much more!
Will Instagram DM Marketing make conversations sound like a robot, and not like my brand?
No! Many of our customers love that they can automate conversations that sound exactly like their brand. Some of the biggest brands on the planet, like Nike, Mindvalley, Jenna Kutcher, Amy Porterfield, Kate Northrup, Foundr, Johnny Abraham, and many more use Instagram DM Marketing.
How has Instagram DM Marketing helped creators?
Instagram DM Marketing has helped creators free up dozens of hours in their schedules each week, drive higher engagement, and generate more sales on autopilot. In fact, creators have reported that Instagram DM Marketing has increased their Instagram engagement by up to 278%. Instagram DM Marketing helped one creator drive over $70,000 in sales in 3 weeks by using one keyword alone!
It sounds really complicated. Do I need to know how to code?
No! Our intuitive Flow Builder ensures that building automation is easy and fun. Plus, our AI Assistant can help you generate a chatbot conversation for Instagram in just minutes. Don’t like what’s generated? Don’t worry — you can regain control in just a few clicks.