TPL Direct Insurance Limited (TDI) was launched in 2005 as the first direct insurer in Pakistan and is known for its continuous product innovation and quest of improving service through technology. TDI has managed the fastest claim lodging and processing time with claim lodging in 60 seconds, processing in 45 minutes and settlement in 7 days for auto insurance customers through its 24/7 active call center. TDI is offering Fire, Marine, Health, Auto, Home and Travel insurance products. TDI currently operates through its branch offices in major cities of Pakistan i.e. Karachi, Hyderabad, Lahore, Islamabad, Multan and Faisalabad. TDI has consecutively won the “Brands of the Year Award” for past 6 years and is rated “A” by independent credit rating agency. It was TDI’s success by fulfilling its promise of providing fastest claim lodging, processing, settlement time and first of its kind Insurance App “Yodelee” that TDI introduced in Pakistan to facilitate its customers in managing their insurance requirements that caught the attention of Greenoaks Global Holdings Limited (GGH) resulting in an investment of 69% equity of TDI. With immense experience in insurance businesses of developing markets in Africa and Asia, GGH leverages deep expertise and an innovative approach to build insurers that are truly unique, industry-defining and life changing for the people and customers.