The year was 2010......my palms were all sweaty, my stomach was in knots and my head was pounding. We looked at our financials...and then our bank account, and then realized that we were about to run out of cash in the next 60 days. My wife and I started a home care business 5 years earlier with the vision of being able to help people and live the entrepreneurial dream...be my own boss. Answer to no-one. Little did we know that we were about to put ourselves into a 24-7 pressure cooker. For about half of the time we owned our business "our home care agency" was running us. On that fateful day in 2010 we realized that we were close to losing it all...EVERYTHING WE HAD!!! Even more troubling was that my relationship with my wife was on the rocks because we couldn't figure out how to separate home and work life. I was literally on the verge a nervous breakdown! I knew something had to change and the only logical way I saw to get out of the grips of the impending doom (i.e running out of cash) was to grow our revenue. Yet, even with 15 years sales experience, what I was doing still wasn't working. I knew deep down inside there had to be a better way. So I went "all in" and started learning everything I could get my hands on about strategic sales and marketing from people who were way smarter than me. What happened the next 12 months still seems kind of surreal to me because we were able to 5X our profits from $45,827 to $248,703 on our way to building a multi-million $$ company, with over 150 caregivers and happy clients. A few years after that we got to the point where i was working less than 15 hours per week in our business (as an average). I even took a full 8 months off to witness the birth of our 3rd child and cherish in the opportunity to experience her childhood (unlike my first 2 kids). I was finally living the life I envisioned when we started this entrepreneurial journey. Sadly, most of my peers were still struggling. So...why should this matter to you? I'm not sharing this to brag. I've decided to share what I learned with my peers with the hopes I can help others avoid some of the pain and heartache I dealt with during our difficult struggles. I want you to realize what's possible in your business when you are ready to stop telling yourself the lies (stories) why this can't happen to you too. This is why I started my home care coaching and consulting business....HOME CARE BREAKTHROUGH SOLUTIONS...to help home care agency owners "BREAK THROUGH" and find their next level of success. When we "broke through" and got to the "other side" I came to realize that the reason I wasn't living the life I envisioned in my business was because there were things that I just didn't know yet. I had to grow in business and as a person in order to reach my next level of success. I also came to realize that running a smaller agency is WAY TOUGHER than running a larger one. Here’s what you can expect from me. Actionable strategies and tactics you can use in your sales and marketing efforts right now, for free (You will find some of them on our FREE STUFF section of our web site.... www.homecarebreakthrough.com ). Or you can get other FREE tips on our Facebook group page for home care breakthrough solutions. These FREE gifts are often followed by: Actual sales pitches to work with me further. Can you believe I actually just said that! I prefer to be honest and upfront. Just like you need revenue in your business to stay in business…shockingly so do I! I can rest my head easy at night knowing that I am adding real value to people’s lives... and I know you can too in your business (especially when you are not worried about where your next referral is coming from- :-) My teachings are designed to help you grow...both personally and professionally. Plus, at the core of my program is a primary intention to “improve quality of life for everyone I come in contact with”...as this is my personal mission statement. By helping other business owners serve their client’s at the highest level it’s like a ripple effect.... The agency owner and their families lives are improved and the lives of all the patient’s they touch are improved. My impact is much greater now than was ever possible for me running my home care agency because by helping you...I am helping every one of the patients you care for, as well as your team, your caregivers, and your families. Plus….my sales pitches will always be preceded by really valuable strategies and tactics you can use immediately. That’s free. The idea is you’ll say, “Wow, this free stuff really helped me. I think I’ll try the paid stuff.” Pretty simple, right? My main focus is to help you turn your sales systems into a well oiled machine by optimizing the process. I’m the creator of something called THE HOME CARE REVENUE OPTIMIZER SYSTEM which is a fancy way of saying, “Getting the most out of your sales efforts in your home care business.” It is, in my opinion, the Holy Grail of sales and marketing systems for mastering home care sales success. I also focus on your positioning – which is really a fancy way of saying, “Getting People To Know, Like, Trust, Remember, Refer, & Do Business With You.” Before we do any of that, we start with building you the right Foundation for your business- which is a fancy way of saying we provide a core strategy that sets you up for success for the long haul. I do this by showing you the best way to genuinely help your prospects and referral sources while serving your clients at a high level. So....that's my story...and I'm sticking to it! Want to learn more? Watch some of the free videos on this page or head over to our web site at www.homecarebreakthroughsolutions.com I look forward to helping you realize your TRUE potential. HINT: It's unlimited!