True influence is not a matter of forcing someone's perspective, but rather leading them to discover their own. Ghost Influence is a community for built around the idea of teaching digital empathy. Only through genuine, human connection with are we able to foster an environment for people to discover and act on their own terms. The Ghost Influence podcast is an interview series breaking down the stories behind viral content, sharing what happened when it took off, and showing how the attention is being leveraged into something meaningful. Whether for marketing, fame, or influence — we deconstruct the art and science behind massive exposure only platforms like reddit can foster. Listen, learn, leverage. The Ghost Influence community is a training community where members are learning to leverage democratic platforms like reddit and imgur. It's members use the concept of digital empathy to drive seven million pageviews each day to a menagerie of content around the web.