Founded by Kenji, the organizer of KABLOGS, a blogger and an OFW based in Saudi Arabia; PEBA was launched on July 1, 2008 to recognize the growing popularity of blogging among Filipino expatriates and Overseas Filipino Workers(OFWs). Being an OFW blogger himself, Mr. Thoughtskoto (as known in the blogging world) witnessed how expatriates and OFW’s artistically narrate their sob stories, trials, opinions about their host countries, work experiences, families, thoughts and musings, Philippine politics, etc., in their blogs. Thus, recognizing their efforts was a fitting a tribute. He later tapped the support of some bloggers to be his partner in the project. Pete Rahon, an OFW based in South Korea; Ion Gonzaga, an OFW in Dubai; and NJ Abad, an OFW based in Jeddah, Saudi Arabia; became the founding members of PEBA, Inc. Owing to the success of the 2008 Top10, PEBA 2009 was launched more visibly this time. Almost simultaneously, around 50 blogs posted the announcements of PEBA 2009’s launch. Support from as far as Canada, USA, Australia, Middle East, Europe, South East Asia,and even the Philippines. Hundreds of “SUPPORT PEBA” banners were likewise displayed online by several prominent bloggers. Some of the biggest brand names (i.e., Nokia, Smart Telecommunications and Western Union) sponsored to stage the event. While other policy institution, social media giants and hotels(i.e., The Ople Policy Center, Friendster Philippines, and Traders Hotel by Shangri-la) and various Internet marketing entities pushed PEBA to success.PEBA was instantly featured in ABS-CBN News and Manila Bulletin, as well as countless other online news and blog sites; news print and radio stations. PEBA became a legal entity in the Philippines through the effort of Lepiten & Bojos Law Office and became the official legal partner from then on.