Parents: Modern day action heroes Any outing with kids, whether to the supermarket or across continents, is an action movie. Will you reach the milk before the baby starts crying? Can you get the iPad out before the toddler has a meltdown? Idaho Jones bags: The stylish and handy sidekicks Our goal at Idaho Jones is to make you the prepared superhero that also looks the part. Look good, feel good and be a better parent for it Idaho Jones ensures that parents feel empowered: confident in their look while having all their essentials neatly organized.